Perfume research: Jo Malone

Did you know that Lime, Basil and Manderin fragrance is Jo Malones  best selling product?
Did you know that they are the only uni sex brand that has fragrances that you can combine that actually work well together?
Did you know that their customers love the bottles due to being so significant and simple that they get told to never change them?
OR even that when they make limited editions they are literally so limited that once they are gone, they are gone?not even a few extras or another batch being produced.

Well if you didnt you do now, this is just some of the information that i found out from the Nottingham Store whilst doing some research into perfume, looking at different brands, which perfumes sold the best/sold the worst, how they promoted their products, what made their brands so special as well as so much more. It was interesting to see how so many brands sell near enough the same thing but yet are so completely different.

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